How To Write a Press Release for Any Occasion (with templates and examples)

Irving Oil supports Dalhousie University[22] – Irving Oil, 2017


Award recognition and accolades give organizations an excuse to flaunt their stuff and share their successes with the world. Whether they are trying to attract talent, customers, or simply bolster their brand and reputation, organizations will often use a press release to help spread the good news.

Bulldog PR Award Winners Announced[23] – Agility PR Solutions, 2018

Egg Farmers of Canada named one of Canada’s Most Admired Corporate Cultures[24] – Egg Farmers of Canada, 2017


Whether they’re released by research institutions (i.e. universities, research foundations etc.) or brands who simply got curious and took it upon themselves to look into things, releasing interesting research is a great way to cultivate brand interest, drive action, and position an organization as a thought leader.

IPCC reports global warming findings[25] – The Intergovernmental Panel on Climate Change, 2018

New Study: Wild Tiger Populations Could Triple[26] – World Wildlife Federation, 2018

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